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Your Listing — A Honest Look

Prepared exclusively for you

Your listing.
The real story.

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Your listing expired.
Here’s exactly
what went wrong.

This isn’t a pitch. It’s a breakdown — built from your actual MLS history, your price reduction timeline, and the real carrying costs you absorbed while the listing sat. Most agents won’t show you this. I will.

Days on market
Price reductions
Lost from original list
Est. carrying costs

Every move your listing made — and when it stopped working.

Buyers decide in the first 1–3 weeks. If a home doesn’t go under contract in that window, it’s not slow — it missed. What follows is a slow bleed: small reductions that aren’t big enough to reset buyer interest, accumulating days that signal something is wrong, and a seller absorbing costs every single month.

Every day unsold cost real money.

Sellers focus on the sale price negotiation. Almost no one calculates what the house is costing them while it sits. Here’s what your listing period actually cost — before you sold a single thing.

The real number

Each drop was too small to matter.

A price reduction only works if it’s large enough to reach a new buyer pool — one that wasn’t already aware of the listing and had already passed. Incremental drops just tell the market the seller isn’t serious. Here’s your price history.

Price reduction timeline for this listing.

Correctly priced homes in this subdivision didn’t sit.

In the same market, during the same period, here’s what happened to comparable homes that hit the right price from day one versus homes that chased the market down.

Correctly priced

9–33 days

Homes priced at market went under contract in the first 1–3 weeks. Buyers moved fast. No reductions needed.

Overpriced at launch

85–133 days

Homes that missed the pricing window sat for months, required multiple reductions, and still sold below where they could have.

The strategy that should have been in place from day one.

Pricing is not the only variable — but it’s the most important one, and it has to be right at launch. The first two weeks of a listing generate more buyer attention than the next six months combined. Every day after week three, you’re no longer attracting buyers — you’re waiting for one to stumble in.

A correct pricing strategy means committing to a number the market will respond to, not a number that feels right. It means understanding what buyers in this price range are seeing, what they’ll compare your home to, and what it needs to do on day one to win. I can show you exactly what that number is for this property — and why.

No pitch. Just a conversation.

You’ve seen the data. Let’s talk about what comes next.

I built this analysis because I think you deserve a straight answer — not a listing presentation full of promises. If you want to know what this home needs to sell, and what it will actually take to get there, text or call me directly.

Text me now or call

All data sourced from public MLS records. This analysis was prepared specifically for this property.

Prepared

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